
Latest Insights
Thoughtful guidance, real experiences, and lessons from building a sustainable career in real estate.

Breaking: Federal Court Pauses FinCEN Reporting Requirements
Federal Judge Jeremy Krenodle has revoked FinCEN reporting requirements, ruling that the mandate was an overreach of authority. After just three weeks of implementation, agents can now pause FinCEN reporting on cash transactions. However, the ruling is being appealed to circuit court and may eventually reach the Supreme Court. Here's what you need to know.

The 21st Century ROAD to Housing Act: What It Means for Real Estate Agents
Rob Sherman and Jordan Genso break down the Senate-passed 21st Century ROAD to Housing Act (H.R. 6644), which aims to increase housing supply and affordability. Learn about the institutional investor ban, the 7-year rental requirement, and what this legislation means for your real estate business. The bill passed the Senate 89-10 but faces challenges in the House.

The Four Pillars of a Sustainable Real Estate Career
Rob Sherman and Jordan Genso break down the four pillars essential for building a long-term real estate career: Attraction (branding and lead generation), Conversion (sales skills), Execution (knowing the job), and Nurturing (client relationships and referrals). Learn practical strategies for strengthening each pillar, from day one as a new agent to mastering complex transactions.
Real tools. for Real agents.
Every agent who joins us, gets access to their own Website and CRM like Comehomemichigan.com—a powerful platform founded by Rob Sherman built on the systems offered through his brokerage.
